Internet marketing is a very broad term, so we need to start our first lesson discussing some of the basics.

When I am working with someone that is brand new to internet marketing, I always lay out some fundamental concepts for them first.

What Internet Marketing Is:

• Internet marketing is a way to start your very own business with very little money or experience.
• Internet marketing is a source of unlimited opportunity for growth.
• Internet marketing should focus on providing solutions that people are looking for.
• Internet marketing has many levels and approaches that we will be discussing throughout our time together.

What Internet Marketing Is NOT:

• A get-rich-quick scheme or scam
• A way to become a millionaire overnight
• A way to get rewarded without doing any work
• Something that you can succeed with when treating it like a “Hobby”

Internet marketing, or any  business model for that matter, must have three critical elements to be successful:

1. MINDSET - The business owner must set himself on a course of personal growth and development.  This is not a short-term proposition, but a lifelong commitment.  Our next lesson will focus on this first essential component.
2. MARKETING - We are going to be discussing many varieties of marketing on this blog.  Since I am on a limited professor salary, most of our focus will be on free or very inexpensive methods of marketing.
3. MASSIVE ACTION - The old idea that “Knowledge is power” is only a half truth.  Real power, and success come from the application of knowledge.  Knowledge + Consistent Action = Big Results.

These three essential elements to a successful business are what I refer to as the 3-M Method.  We will be walking through each piece of the 3-M Method to internet marketing success.

Be on the lookout for our next installment, where I will share with you some very powerful and simple ways to start working on your Mindset.

–The Internet Marketing Professor–

Click here to find out where I get most of my Internet Marketing knowledge from